And to be effective with SEO, you must use the right tools.  That’s why in this article I’m going to highlight some of the top SEO tools for 2019.

1. Google Analytics and Google Search Console

These fist two SEO tools are a must. Google Analytics provides insight into the traffic your site receives. Google Search Console tells you if Google runs into any issues spidering and indexing your website.  Plus, these tools can be linked up so that your Google rankings data (impressions, clicks, click-through rate, and average position, landing pages) can be reporting on within Google Analytics.

2. Yoast SEO

Add this plugin to your WordPress site if you haven’t already. Use it for every page and post that is published on your site. It will allow you to optimize the title tag and meta description easily. It will even help you optimize the content on the page by suggesting where you should place the keyword phrase you’re trying to rank for in Google.

3. Google Keyword planner

This is an amazing tool that most people don’t know about yet. It’s a Google Chrome extension that shows various metrics to help with your keyword research, such as:

  • Search Volume
  • Competition
  • CPC

The tool supports many different platforms like Google Search Console, Google Analytics, Uber Suggest, and many others.

4. GTMetrix and PageSpeed Insights

Both of these tools should be used monthly to ensure the site is loading fast enough for users. They will scan the website to identify any slowdowns. They also provide suggestions on how to boost speeds across the site.

5. White spark or Just Reach Out

Backlinks are still critical for SEO, but unfortunately there’s no silver bullet solution to getting links.  Great content is step one. Step two is identifying websites and influencers that would like to link to your content.  And that’s what GroupHigh and Just Reach Out can do. Both tools will help you find websites and influencers so you can build more links.

6. Bing Webmasters Tools

Yes, people do use Bing!  Plus, Bing Webmaster Tools is another great tool to get more insight into how you can improve your overall SEO.

7. Your Brain

At the end of the day, the most powerful tool for SEO is between your ears – your brain.  There’s no one tool that can give you everything you need to know so it’s up to you or the SEO expert you’ve hired to put all the pieces together and implement a solid SEO plan.

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